Friday, 30 May 2014
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Geiper Media & Entertainment arrives with a bang into the online media segment
Geiper Media & Entertainment is a company that was established in 2010 as an attempt to revolutionize the media & entertainment business in India. The process involved includes first collecting user preferences. This can include the list of television shows, movies users would like to watch, sports interests, ebooks, etc. Once collected, Geiper’s proprietary intelligence system begins aggregating similar content, based on the users’ interests. This is not restricted to the user alone. Users with similar interests help provide suggestions that are very relevant to the user’s likes. Geiper has been developing this system for a few years now, while getting people on board the idea. From initial tests, it far exceeds the performance of current media companies, and this is especially impressive because most companies today focus on a particular form of media – be it eBooks, movies, TV shows, music or sports. Some have ventured into a combination of a couple of these types, but no one has ever been able to achieve a system that is intelligent and accurate in selecting media of any kind for its consumers.
Another reason why Geiper hopes to succeed is due to the
fact that unlike conventional media in India, the internet reaches you on
several devices – personal computers/laptops, smartphones, tablets etc. This
presents a much more integrated environment where consumers are happy to
receive updates any time and any place. The system is so developed to keep in
mind people’s preferences when it comes to frequency of updates. Updates can be
muted during work hours, and sleep hours but can be active during the rest of
the day. Geiper’s organization and presentation of this content has received
highly positive reviews from users, which has already led to the start of
development of apps across devices.
Users are asked to keep an eye on our website, www.geiper.com for updates to this process.
You can also keep track of updates on our social pages:
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Tuesday, 27 May 2014
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